The National Film and Video Censors Board (NFVCB) has explained its reason for suspending the screening of the film, “Sugar Rush”.

The suspension of the film, which hit cinemas on the 25th of December 2019, has since become a trending topic on Twitter. Twitter users clamoured for the return of the film in cinemas, saying #BringSugarRushBack.

NFVCB took to its Instagram page to state why the film was suspended. They stated it was because the temporary approval given for the film exhibition has expired.

See its post below:

 

View this post on Instagram

 

STATEMENT BY THE EXECUTIVE DIRECTOR NFVCB ON THE TRENDING BAN OF SUGAR-RUSH MOVIE 1. It has come to our notice that #BringBackSugarRush is currently gaining momentum on Twitter with many speculating a ban on the movie “Sugar Rush” and presuming the supposed action as a sign of government’s intention to stifle creativity. 2. This is however not the case as the President Muhammadu Buhari GCFR @muhammadubuhari led administration @theasovilla is rather in support of the creative industry and has been promoting it as one of the avenues to diversify the nation’s economic base. 3. The movie has not just significantly increased box office #revenues within a short period, but has improved our cinematic culture which are sine qua non for attracting the #investment we so much desire as a nation. 4. I however take responsibility for the gap in communication and the delay in granting final approval as the temporary approval given for the movie exhibition expired before we could release an official statement due to my preoccupation with extant responsibilities and backlog of movies requiring approval as a result of the December rush. 5. I am currently working with the distributor, producer, director and key actors to grant final approval for the resumed exhibition at #cinemas. 6. All hands are on deck and we are committed to serving your entertainment needs within the ambits of the law. Thank you! Alhaji Adedayo Thomas Executive Director National Film and Video Censors Board @filmoneng @bankywellington @sugarrushmovie @filmhousecinemas @iambisola @adesuaetomi #nollywoodmovies #filmmaking #investmentopportunity #nollywood

A post shared by NFVCB (@nfvcb) on Jan 11, 2020 at 4:43am PST

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The Executive Director of the Board, Adedayo Thomas, took responsibility for the final approval of the movie. He explained in a statement that he was preoccupied with extant responsibilities.

Now that NFVCB has given an explanation, Nigerians can’t wait to have “Sugar Rush” back to the cinemas. “Sugar Rush”, since its release has enjoyed beautiful reviews from those who have seen the film.

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